Website Design United States, Website Design California, Website Designing United States, Website Designing California

Once Your Website is Working, Now What?

Some people believe that all they need to do is design, create and publish a website and people will automatically come to their website. There are many millions of websites being added to the world wide web every day. If you do not put up a sign post or promote your website in some other way, then how can you expect people to notice your website?

Think about a physical store, which is often called a brick and mortar because that is the material used to build most stores. A person tries to build their store in a high traffic area, perhaps on a busy highway. This way they can pull people into their store from the busy highway as they pass along. They may put up a few billboards before their store and then have a big sign right at their store to let people know about the store and what they offer. They may advertise in the local newspaper, on the local television or radio stations. This way people know about their store, what they sell and where the store is located.

There is very little difference with an online store. You build your store on the busy information highway and try to pull in the people that are on that highway. There are a number of ways to bring people to your website. Some of these ways are free, while other ways can cost a lot of money. It is best to use a number of methods and not just rely on one method, because your traffic could disappear very quickly if that method no longer works for you.

Search Engine

A search engine works in the same way as a telephone directory. If you are looking for something you turn to the directory and look at the pages that contain the information you are looking for. If you need a plumber, then you start by looking under the letter P in the directory and search until you find plumber. With a search engine it is much quicker and easier. You would just enter the word plumber in the search box and then click search. Of course online you may also need to include your location in the search to narrow down the results to just the plumbers in your area.

Similar to the telephone directory you can get a free listing and a paid listing with the search engines. Most search engines allow you to submit your website address to have it included in their database. Some search engines have a Pay Per Click (also called PPC) advertisement option that you can pay to have your advertisement shown on the search results page. The Pay Per Click ads are usually shown at the very top and on the right side of the search results page. The Pay Per Click ads are labeled Sponsored Links or a similar label to let you know that these are the paid advertisements. Pay Per Click is an expensive option, but it can be effective if done correctly.

Both of these methods require you to have your website and webpages Search Engine Friendly (SEF) and Search Engine Optimized (SEO). If your website is not set up properly, then you will be ranked very low in the search results. You want to try to get the top listing for certain keywords and key phrases that pertain to your product or service. Being listed on the below the top ten means that your website may not be seen. With Pay Per Click you may pay a higher price per click if you have not set up your webpages properly.

This is the first part of this series about how to get traffic to your website. You will want to come back tomorrow to read the second part of this series.

You can learn more about how to get traffic to your website by reading my step by step guide that will walk you through the whole process of getting your very own website to Make Money Online. You will find out how to submit your website to the search engines and other ways to get your website noticed.

I wish you success in all your legitimate business ventures and in your every day life too!

Search engines can bring a lot of traffic to your website, but now we will look at more methods to bring traffic to your website.

Article Marketing

This is a great way to get traffic to your website, because it works in two ways. People read your article and may click on your link or copy and paste your website address into their web browser. Also by posting articles on high page rank websites, then you can get high ranking back links to your website, which will help to increase your page rank with the search engines. Posting articles on article directory websites may also help you to get listed faster with the search engines. The search engines crawl these type of websites more often, because new content is constantly being added.

Find article directories that have a page rank of at least 3, but higher is certainly better. An easy way to find out page rank is to use FireFox web browser and the SEOQuake add on. After you load FireFox on your computer then you add SEOQuake from the link provided. It is very easy to use, just open a webpage in your FireFox web browser with SEOQuake installed and active. There is a new tool bar added at the top of the browser. You will see a lower case “g” for Google and “PR” for Page Rank. This is the Page Rank for the web page that is currently open in the browser window. How easy can it be?

When you do a search on the top search engines, then the results will include the SEOQuake information below each result. Do a search for “article directory” and you can easily spot the higher page rank websites. These are the ones that you want to target. Make sure you can add an active link in the author information, so you can get an active back link to your website. Always include your author information including your link.

Blog

The name comes from web log. These are a great way to get your presence on the Internet known. You can host your own Blog through your web host server by using WordPress. This is a great script and has a lot of features and plug ins that make it even better. A really nice feature is that each time you make a post the script automatically notifies pingomatic.com to ping your Blog and add it to their database of Blogs. You can also add other ping services. Search engines love Blogs, because most people add good content to their Blog on a regular basis.

You can also have your Blog hosted by other people. WordPress also has a hosting option. Google also offers a hosted Blog account through Blogger. You can find more hosted Blog options by doing a Google search for “hosted blog” or “blog account”. The problem with using a hosted account is that you will not have as many features as hosting your own WordPress Blog. Also the hosted accounts will include advertisements for the host company and may have Pay Per Click advertisements. These may detract from the message you want to give, or may induce your visitor to leave your blog.

There are advantages for using a hosted account. The top one is that you can add active links to your Blog posts and have back links from the high page rank Blog website. Another perk is that your Blog will be added to the search database for the Blog website. People will be able to find your Blog by browsing through the database or by searching for a related topic.

This is the second part of this series about how to get traffic to your website. You will want to come back Monday to read the third part of this series.

You can learn more about how to get traffic to your website by reading my step by step guide that will walk you through the whole process of getting your very own website to Make Money Online. You will find out how to submit your articles to the article directories and other ways to get your website noticed.

Search engines can bring a lot of traffic to your website. Article Marketing and Blogs can help you get listed with the search engines and can bring traffic to your website. Now we will look at some more methods to bring traffic to your website.

Social Media - Video

Social Media websites have been online for a few years now, but many people overlook these as a way to bring traffic to their website. Just look at the power of some of these websites. YouTube is by far the leader in Social Media. The number of videos that are hosted by this website is staggering, but even more impressive is the number of people that visit this website. Look at some of the statistics for the more popular videos. On the Featured Videos page I see one video that has over 590,000 views and I see three videos that have over 200,000 views. I have heard of older videos that have had over 1,000,000 views. You could create a video that relates to your product or service and post the video on YouTube. Just think of the traffic you could get just from that video!

As with all of the methods that are discussed you need to create a bio and include information about yourself and your company. You can also create a profile and an author information file. These may be termed differently, but the point is to provide information about yourself, your product (or service), your website and provide active links to your website. The active links do two things for you, one is the traffic from people clicking on the link, and the second is you will have a back link to your website from a high page rank website. The back link will help to increase your ranking with the search engines and then increase traffic from searches.

There are other websites that host video for you. These websites can also be used to bring traffic to your website. You can find other websites by doing a Google search for “share videos online” or “post video online”. A good rule to follow is to only use websites that allow active links in the author information for any video, audio or text posts that you make. Your goal should be to have as many back links as possible to your website.

Social Media - Other

Once you have a video posted on YouTube or any similar website, then you can embed the video on your website or on other Social Media websites. Squidoo is a very popular Social Media website that allows you to create webpages for FREE and even allows you to monetize the webpage and receive commissions. The webpage that you create is called a lens. Each lens can be embedded with video from YouTube, post photos, post articles, promote Affiliate products, promote eBay auctions and promote books through Amazon. You can promote your own products and services. You can promote your eBay auctions. You can promote your books that are listed with Amazon.

A similar website is HubPages and you can create webpages for FREE called hubs. You can monetize your hub and receive commissions. There are other Social Media websites that you can find to post your articles, videos and audio. You can find these by doing a Google Search for “social media sites”.

You can learn more about how to get traffic to your website by reading my step by step guide that will walk you through the whole process of getting your very own website to Make Money Online. You will find out how to submit your articles to the article directories and other ways to get your website noticed.


 















 


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